Brioni supports Healthy Seas

brioni-immagine-agenda
19 December 2016

Menswear luxury brand Brioni joined the Healthy Seas Initiative, and is providing support through the sale of sustainable notebooks in selected Brioni stores worldwide.

The notebook covers are made of unused fabrics from the production of Brioni’s exclusive garments. The notebooks also contain a bookmark explaining the mission of the Healthy Seas Initiative, as well as Brioni’s participation. The notebooks will be available in-store from December 2016, and 50% of the proceeds will be donated to the initiative.

Aquafil President Giulio Bonazzi applauded the campaign, stating “Brioni is giving back to the planet by taking a stand on ocean waste. This shows that all companies, big and small, can play a part in the circular economy.”

The Healthy Seas Initiative is a joint venture of Aquafil, Star Sock and ECNC Group – two businesses and a non-governmental organization that share a common mission: to clean the oceans of marine litter such as abandoned fishing nets, which are responsible for the needless death of marine animals. Healthy Seas is an open initiative which welcomes other partners to join.

Founded in Rome in 1945, Brioni is recognized as the world’s most prestigious menswear couture house. Brioni develops and manufactures sartorial ready-to-wear, leather goods, shoes, eyewear and fragrances, in addition to the bespoke service. Brioni products are distributed globally through directly-owned boutiques and a network of selected department stores. The company is part of Kering group, a worldwide leading Luxury and Sport & Lifestyle group. More information at www.brioni.com

The notebooks are available in selected Brioni Boutiques in Milan, Paris, London, Rome, Munich, Frankfurt, Prague, Zurich, Barcelona, Wien, Dusseldorf, Hamburg, St. Moritz and other places around the world.

Perfect gift for Christmas or any other occasion!

Related Post

4_withlogo
26 Oct 2017 Blog, News, Press

We are very pleased to have a new partner SALT Clothing on board, a sustainable brand designed in Milan and Made in Italy with the regenerated ECONYL® yarn. The fishnets collected by Healthy Seas are brought into the ECONYL® regeneration system, in which they are transformed into new, high-quality ECONYL® yarn. “There are several important initiatives […]

Read More
brown-model_withlogo-featured
23 Oct 2017 Blog, News, Press

A warm welcome to our new partner SAGE LAROCK, a sustainable luxury brand that stands for positive change and for gorgeous swimwear made with the regenerated ECONYL® yarn. The fishnets collected by Healthy Seas are brought into the ECONYL® regeneration system, in which they are transformed into new, high-quality ECONYL® yarn. “There is something very satisfying […]

Read More
Beach Clean-up Scheveningen LR-18
31 Jan 2017 Events

On Wednesday 25th January, around 120 children and parents from the Annie M.G. Schmidtschool and day-care centre 2Samen participated in our Healthy Seas beach clean-up in the Netherlands. They bravely faced the cold for more than an hour, collecting over 330 kilograms of litter from the North Sea coast at Scheveningen. Upon return they weighed […]

Read More
bracenet-pic
06 Oct 2016 Blog, News

BRACENET – SAVE THE SEAS. WEAR A NET. The pollution of the oceans has reached shocking proportions but still this problem is not getting appropriate coverage in the media. Bracenet has set itself the task of drawing attention to a serious problem which is affecting our seas and oceans: the so-called ghost nets. The discarded, […]

Read More