Brioni supports Healthy Seas

brioni-immagine-agenda
19 December 2016

Menswear luxury brand Brioni joined the Healthy Seas Initiative, and is providing support through the sale of sustainable notebooks in selected Brioni stores worldwide.

The notebook covers are made of unused fabrics from the production of Brioni’s exclusive garments. The notebooks also contain a bookmark explaining the mission of the Healthy Seas Initiative, as well as Brioni’s participation. The notebooks will be available in-store from December 2016, and 50% of the proceeds will be donated to the initiative.

Aquafil President Giulio Bonazzi applauded the campaign, stating “Brioni is giving back to the planet by taking a stand on ocean waste. This shows that all companies, big and small, can play a part in the circular economy.”

The Healthy Seas Initiative is a joint venture of Aquafil, Star Sock and ECNC Group – two businesses and a non-governmental organization that share a common mission: to clean the oceans of marine litter such as abandoned fishing nets, which are responsible for the needless death of marine animals. Healthy Seas is an open initiative which welcomes other partners to join.

Founded in Rome in 1945, Brioni is recognized as the world’s most prestigious menswear couture house. Brioni develops and manufactures sartorial ready-to-wear, leather goods, shoes, eyewear and fragrances, in addition to the bespoke service. Brioni products are distributed globally through directly-owned boutiques and a network of selected department stores. The company is part of Kering group, a worldwide leading Luxury and Sport & Lifestyle group. More information at www.brioni.com

The notebooks are available in selected Brioni Boutiques in Milan, Paris, London, Rome, Munich, Frankfurt, Prague, Zurich, Barcelona, Wien, Dusseldorf, Hamburg, St. Moritz and other places around the world.

Perfect gift for Christmas or any other occasion!

Related Post

35mm _ Swimwear - Part 2 -16 (Large)
04 Apr 2018 Blog, News, Press

A warm welcome to our new partner MoralMove, which builds brands that aim to engage and raise awareness about the threats to our environment. “Today, everybody uses plastic. Tomorrow, we want everybody to use it responsibly. The Healthy Seas initiative is very much a part of this tomorrow. MoralMove was created to run business in […]

Read More
summer-love-swimwear-wanderlust-eco
14 Mar 2018 Blog, News

‘Healthy Seas, a Journey from Waste to Wear’ initiativewas established with the aim to remove waste, in particular fishing nets, from the seas for the purpose of creating healthier seas and recycling marine litter into textile products. The recovered fishing nets are transformed and regenerated together with other Nylon waste by Aquafil into ECONYL® yarn, […]

Read More
lead photo
21 Feb 2018 Blog, News, Press

MAARÏ has been created by two friends as the perfect fusion between Luxury & Sustainability. Maria and Federica were raised on the stunning shores of Costa Smeralda and after a life spent on the waves, they grew tired of compromising on product quality and values when looking for swimwear. This is how they decided to […]

Read More
2017results_Horizontal
19 Feb 2018 Blog, Events, News

We are proud to present our results of the last five years! To date Healthy Seas collected 375 tons, that’s 826.000 pounds of nets and lost fishing gear with the help of divers and fishermen. Many marine animals have been rescued and many cases of trapped animals we have prevented. This amount of nets equals […]

Read More